Web design

Babies and Beyond

Desktop and mobile screen mockups
Client
Babies and Beyond
Project type
Web design
Project year
2020

Project overview

Babies and Beyond Daycare Center is committed to providing family-oriented experiences for infants, toddlers, and school-age children in a nurturing environment. Our goal is to help them feel encouraged and empowered, offering parents peace of mind. In the initial stages of opening the daycare center, the client aimed to effectively communicate their services and programs to parents and potential employees in the community.

Through a series of facilitated workshops, we identified the business objectives and goals, defined the target customer base, and achieved alignment with stakeholders on the visual direction. This collaborative process resulted in the creation of a new identity and a fully customized, responsive website for the daycare center.

Stylescape

Stylescape

Translating brand language into a visual Stylescape involves curating a precise combination of images, icons, typography, and colors. This process is designed to communicate a specific look and feel, aiding clients in visualizing the ultimate appearance and ambiance of their brand.

Style guide

Style guide

Brandboard
Brandboard

Logo treatments

Logo treatments

Logo lockups in different colors

Medium fidelity wireframe
babies and beyond wireframe

Desktop & mobile - responsive
babies and beyond responsive screen

After establishing their brand identity, I embarked on creating their website from scratch using Figma. My approach included designing for both desktop and mobile versions simultaneously to illustrate how content adapts across different screen sizes. This strategy was aimed at facilitating a seamless and straightforward implementation during the Webflow build phase.

Home page
Mobile mockups
Services section
Schedule a tour page
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